Helmut Lang Taxi Capsule Collection
In 1988,
Paying homage to this historical moment, the brand created three special pieces alongside Art Director Eric Wren. Inspired by the iconic
A recent focus for the fashion house has surrounded the bringing together of past and present designs, refreshing and revisiting their work as inspiration for future collections; hence the regeneration and updated TAXI capsule. Re-interpreting the original release, showcasing and having today's taxi drivers model the pieces, the capsule paints a modern portrait of New York City, London, Paris, Hong Kong and Tokyo; an outlook hoped to reflect the brand's direction.
With the help of young native photographers, the brand aims to capture the vibrant essence and identity of each city. For example, the colours of each destination reflect the tones seen on the taxi's at each location. The models featured in the lookbook for the limited edition pieces are street cast and used as contemporary brand imagery. Beyond the humour of such process, it genuinely captures the identity and unique feel of each city destination.
London
New York
Paris
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Follower of street style trends by the dozen, you'll rarely catch me in anything but trainers. Accessories and outerwear are my calling, and in my eyes there's no such thing as overdoing them.
