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GANNI

Be the first to shop new season Ganni clothing, shoes and accessories from our latest edit. Renowned for celebrating individuality through their designs, Ganni brings a cool, relaxed feel to traditional feminine dressing.

GANNI is a Danish fashion brand founded by Copenhagen gallerist Frans Truelsen in 2000. Born from the desire to create fashion that resonated with laid-back yet stylish sensibilities, the brand has gained cult status across the industry for its bold and playful designs. Now under the management of Nicolaj and Ditte Reffstrup, Ganni continues to remain a global fashion powerhouse, providing bold, structured pieces to it-girls all over the world.

GANNI's brand aesthetic represents a fusion of Scandinavian simplicity and bold details. Their playful use of vibrant colours, eye-catching prints, and unique embellishments set them apart from traditional minimalist labels. GANNI's pieces are designed to be mixed and matched, encouraging slow fashion that can be worn time and time again. For more Scandi style, check out our edit here.

Whether you're looking to add unique prints to your wardrobe rotation with GANNI clothing, accessorise with GANNI bag styles and hats, or add the perfect finishing touch with a pair of GANNI shoes, we've got you covered for this season's latest. Pair their statement dresses with chunky boots for a casual daytime look, or dress them up with heels for a night out. Layer their vibrant knitwear over tailored trousers for a pop of colour and texture. Embrace the brand's playful spirit by mixing and matching prints and patterns, or opt for a monochromatic ensemble with unexpected details, like a ruffled hem or embellished collar.

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GANNI FAQ’s 

Who is GANNI? 

GANNI is a Danish brand well-known for its contemporary designs and playful approach to style. It is considered affordable luxury with many pieces retailing under £1000.  

Where is GANNI from? 

GANNI is a fashion label from Denmark, Copenhagen. The brands Scandinavian heritage is reflected in each design.  

Why is GANNI popular? 

GANNI is popular for its unique blend of feminism, minimalism and bold designs, appealing to it-girls worldwide.  

Where are GANNI clothes made? 

GANNI clothes are primarily manufactured in Europe, including countries such as Portugal, Italy, and Turkey. The brand focuses on ethical production practices and sustainability, which often involves working with factories that meet these standards. 

How to pronounce GANNI? 

Fashion brand GANNI is pronounced as "GAH-nee" with the stress on the first syllable.